Blog Latest

Samantha Wu, Former Meta Executive, Joins Braintrust as Chief Marketing Officer.

Braintrust Technology Foundation
Braintrust Technology Foundation

Contributor to Braintrust, the first decentralized talent network.

Braintrust's mission has always been a global one: to spread economic opportunity more equitably across the world.

 

That mission has become a reality the past two years. The community grew 70x when the BTRST token launched in September 2021, from 10K to over 700K, with members from more than 140 countries. 

 

Talent has boomed, from 2K then to almost 60K today, earning nearly $75 million without any fees while having a say over the network they make their living on — a network that works for them, so they can work however, and wherever, they want.

 

That is a radical departure from business as usual. And to help transform the future of work for good, the Braintrust community is bringing on as CMO Samantha Wu, a veteran executive of global brands including American Express, Visa, and Meta.

 

Wu’s work as an experienced industry leader will help elevate the Braintrust brand, improve our product and performance marketing, and grow the Braintrust network globally.

 

She most recently served as the Global VP of Consumer Brand and Product Marketing for the Facebook App, launching their first brand campaign “More Together” and spearheading the “See Us, Hear Us” campaign to elevate Asian American Pacific Islander voices and stories. The latter campaign featured a series of interviews with leaders across industries, including Marvel star Simu Liu and singer, songwriter Hayley Kiyoko.

 

Her marketing teams at Facebook won numerous global advertising awards, including a Bronze Lion at Cannes and several Shorty and CLIO awards for exceptional social content and campaign work.

  

She was also recently featured in the #TheOtherSide Campaign led by the Ascend Foundation to inspire new representations of leadership.

Samantha Wu - In line Blog Image Size-1

Want to help us build the future of work?

Wu brings experience and passion for building diverse and inclusive teams, elevating female leadership and all communities. 

 

That track record will be a key part of her first major initiative: growing the Braintrust marketing team into the best in Web3.

 

Looking to kickstart your career in Web3? Add yourself to The Web3 Talent Directory here to be notified when new Web3 jobs are added to Braintrust!

Browse Jobs Now!

Subscribe to our newsletter

Hire Top Talent

iOS Developer UI/UX Designer Web Developer Software Developer React Native Developer React JS Developer Ruby on Rails Developer Node JS Developer Android Developer Mobile App Developer Java Developer PHP Developer Laravel Developer .NET Developer Full Stack Developer Python Developer Angular Developer AngularJS Developer Front End Developer Data Scientist App Developer iPhone App Developer Shopify Developer Drupal Developer Unity Developer Vue.js Developer Django Developer JavaScript Developer Backend Developer C++ Developer Web Designer eCommerce Developer SEO Xamarin Developer Magento Developer Blockchain Developer AWS Developer Solana Developer Crypto Developer AI Engineer Graphic Designer WordPress Developer Flutter Developer Dedicated Developer Game Developer Project Manager Salesforce Developer Programmer UI Designer WooCommerce Developer ASP.NET Developer WordPress Designer Freelance Developer Ruby Developer Golang Developer Swift Developer DevOps Engineer Web App Developer HTML5 Developer IoT Developer Kotlin Developer CodeIgniter Developer Brand Designer Product Designer API Developer Mobile App Designer SQL Developer QA Tester Database Developer Product Manager Data Analyst 3D Animator Power BI Developer Webflow Designer HubSpot Developer Data Engineer Technical Writer Chrome Extension Developer Cloud Engineer Network Engineer QA Engineer Video Game Developer Tableau Developer Discord Bot Developer GUI Designer Business Analyst UX Researcher Embedded Software Engineer Roku Developer Rust Developer Docker Developer Apple Developer Program Manager Creative Director IT Project Manager Go Engineer Sys Admin Growth Marketing Manager Growth Product Manager Algorithm Developer User Researcher Agile Product Manager Windows Developer Excel Developer Big Data Architect Scrum Product Manager Kubernetes Expert Usability Testing Expert Security Researcher Ethereum Developer Umbraco Developer Symfony Developer OpenCart Developer VR Developer PrestaShop Developer CSS Developer TypeScript Developer WordPress Theme Developer Shopify Web Designer Volusion Developer HTML Developer Yii Developer Chatbot Developer C Developer