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Performance Marketing Manager Job Description Template

Looking for a Performance Marketing Manager who can take your company's marketing efforts to the next level? Look no further than Braintrust, where our job description template is seamless to post on any online job boards and careers pages, offering ease of customization to suit your unique requirements.

Performance Marketing Manager job brief

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Join our team as a Performance Marketing Manager and lead the development and execution of our performance marketing strategy. Your expertise in digital marketing, data analysis, and optimization will be pivotal in driving growth and maximizing ROI across all channels. Collaborating closely with cross-functional teams, you will be responsible for managing campaigns, analyzing performance metrics, and identifying opportunities for improvement. You will also be responsible for staying up-to-date with industry trends and best practices, and implementing new strategies to stay ahead of the competition. As a key member of our team, you will play a critical role in driving revenue and achieving our business goals.
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Performance Marketing Manager job responsibilities:

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- Develop and execute performance marketing strategies to drive customer acquisition and revenue growth. :: - Manage and optimize paid search, social media, and display advertising campaigns to meet performance goals. :: - Analyze campaign data and provide insights to inform marketing decisions and improve ROI. :: - Collaborate with cross-functional teams to ensure alignment on marketing initiatives and goals. :: - Stay up-to-date on industry trends and best practices to continuously improve performance marketing efforts. :: - Monitor and report on key performance metrics, including conversion rates, cost per acquisition, and return on ad spend. :: - Identify opportunities for testing and experimentation to improve campaign performance and drive innovation.
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Performance Marketing Manager job requirements:

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- Develop and execute performance marketing strategies to drive customer acquisition and revenue growth. :: - Manage and optimize paid search, social media, and display advertising campaigns to meet KPIs and ROI targets. :: - Conduct ongoing analysis of campaign performance and provide recommendations for optimization and improvement. :: - Collaborate with cross-functional teams to ensure alignment on marketing initiatives and messaging. :: - Stay up-to-date on industry trends and best practices in performance marketing. :: - Develop and maintain relationships with key partners and vendors to maximize campaign effectiveness. :: - Manage budgets and forecasting for performance marketing campaigns. :: - Develop and implement A/B testing strategies to improve campaign performance and user experience. :: - Monitor and report on key performance metrics, including conversion rates, cost per acquisition, and customer lifetime value. :: - Continuously evaluate and improve the customer journey and user experience across all marketing channels.
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Join our team as a Performance Marketing Manager

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- Join a dynamic team that values creativity and innovation in driving business growth through performance marketing strategies. :: - Work with cutting-edge technology and data-driven insights to optimize campaigns and achieve measurable results. :: - Collaborate with cross-functional teams to develop and execute integrated marketing plans that align with business objectives. :: - Enjoy a supportive and inclusive work environment that encourages professional development and career advancement. :: - Make a meaningful impact on the success of the company by driving revenue growth and enhancing brand awareness through effective performance marketing tactics.
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Adjust this Performance Marketing Manager template to meet your needs

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When using Braintrust's hiring template to hire a Performance Marketing Manager, it's crucial to understand the unique responsibilities and expectations that come with this role. A Performance Marketing Manager is responsible for driving growth and revenue through various digital marketing channels, such as paid search, social media advertising, and email marketing. They should have a deep understanding of data analysis, be able to identify trends and insights, and use this information to optimize campaigns and drive results.

For a Senior Level Performance Marketing Manager position, you may want to emphasize additional qualifications and experience requirements. These candidates will likely have a proven track record of successfully leading and managing large-scale digital marketing campaigns, collaborating with cross-functional teams, and driving revenue growth. They should have a deep understanding of the latest digital marketing trends and technologies, and be able to develop and execute innovative strategies that deliver results. Highlighting leadership, management, and strategic skills will be crucial to attract qualified applicants for this level.

On the other hand, for a Junior Performance Marketing Manager role, the focus should be on educational background, fundamental marketing skills, and the willingness to learn and grow within the team. Junior marketers will benefit from a supportive and nurturing work environment, where they can receive guidance from experienced team members. The emphasis in the job description should be on opportunities for learning, skill development, and on-the-job training.

Moreover, depending on the level of the position, the complexity and scope of the campaigns assigned to the candidate may vary. For Senior Level Performance Marketing Managers, they might be assigned more significant and critical campaigns that require expertise in handling complex challenges, while Junior Performance Marketing Managers might be given smaller campaigns to build their skills and gradually take on more responsibilities as they gain experience.

In conclusion, using Braintrust's hiring template can help you attract the most suitable candidates for the specific Performance Marketing Manager position you are looking to fill. By tailoring the template to the level of experience required and emphasizing the unique responsibilities and expectations of the role, you can ensure a successful match for both the candidate and your company's needs.

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Performance Marketing Manager salary and benefits:

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In today's competitive job market, transparency is key to attracting top talent. By including a salary range and benefits in your Performance Marketing Manager job description, you not only foster a culture of openness but also expedite the hiring process by setting clear expectations from the outset. This strategy filters out candidates who are either overqualified or underqualified based on compensation, saving time and resources on both ends. Offering a competitive salary range, along with benefits like remote work options, ongoing education stipends, or comprehensive health care packages, will also distinguish your organization in a field rife with opportunities. Ultimately, transparently presenting the full compensation package is a smart, strategic move that attracts candidates who are not just highly skilled but also aligned with your company's values and long-term vision.
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See also

Performance Marketing Manager Interview Questions Read Article
Additional Job Description Templates Read Article

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